Qualifyed.AI: AI Tool for Better Facebook Ad Targeting
Qualifyed.AI is an AI tool designed to help marketers achieve a higher return on advertising (ROA) on Facebook. It does this by predicting audience and lead scores using machine learning algorithms to analyze and unlock first-party data. As cookie-tracking becomes less reliable, this tool offers an alternative method to target cold prospects with a high likelihood of conversion.
The tool can ingest files of first-party personal identification information (PII) to create a model of buyers that can be applied to popular pre-scored lists of prospects. This can help marketers better target their Facebook ads to reach the right audience. In addition, the tool can be used to target ads on Facebook via a Livreramp email hash list.
Qualifyed.AI claims to have been used by Fortune 500 companies for several years and is now available to SMBs at a fraction of the cost of similar long-term contracts. By using this AI tool, marketers can save time, increase efficiency, and improve their Facebook advertising results.